Jessica is launching her own fashion brand "BLANC" later this year

"Blanc" aims for modern classic style, and all items have clean silhouette and interesting details.


The first items the brand will launch are her favorite items that are inspired from her favorite cities, Seoul, Hong Kong, Shanghai, Tokyo, New York and Paris. They are rumored not to be the trendy, instant-fashion, but modern, reserved, yet unique designs that you can wear every day.

2015 F/W season items are expected to be launched with fragrance set later this year, but there are no specific dates yet.

Jessica said, "By launching "Blanc," my long time ambition has been achieved. It is exciting to develop fashion collections and show items and style to the world. I am learning a lot from creative collaboration with other designers and fashion icons, and I would like to continue launching partnerships and collaboration news constantly."

Official "Blanc" website: http://blancgroup.com/

Translated by Hyoyoon Kate Kim @ TheSoneSource
Source: Newsen